Project created for Peroni.
This project was about creating Designer rooftop parties to promote the beer Peroni in the UK
The event needed to be fashionable; people should be able to Instagram themselves on the rooftop.
Using Instagram to promote events and products is on the rise; people like to know what is waiting for them
, and Instagram helps them have a preview of the event, as well as motivate their friends to participate in an event.